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How to Market your Business with Quora

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How to Market your Business with Quora

On March 4, 2016, Posted by , In Business,Marketing, With No Comments

Quora has become quite popular, known for the easy way that you can ask questions and get answers. This service is focused on social media and since its launch in 2009; it has almost taken over the backbone of social media. The company was founded by a CTO of Facebook and already the site has attracted many CEOs, industry insiders, journalists and small business owners because of their eagerness to answer a wide range of questions at no cost. Many queries exist on the site that relates to crowd sourcing. However, there is a comprehensive list of people with networking intentions, which you can take advantage of. How can you use this service to promote your business? It is the same way that other industry leaders have. You can do the same.

New Ideas for Blog Post

On the website, you will find a bunch of topics that relate to your business. You choose the questions that will showcase you as an expert and answer them. It is that simple. However, you can also make further impact by posting your own questions as soon as you can come with new ideas to discuss. This is the ideal way to tackle writer’s block for a blog post. Find the unanswered topic that you are an expert in. Make sure it has a large following. Make your opinion known by answering the question.

Lines of Communication

Don’t use Quora to conduct or secure business outright. It can be a turn off for most people. You can connect with the right target audience by being proactive, sincere and informative. Once you answer a question, you will receive a notification of all your following. You will also know when someone makes a comment or likes your answers. It is at this time that you could send a direct message to reach out to them as long as this is done in a respectful manner without any sales pressure. Interacting with people on Quora will help you to sharpen your communication skills and also aid you in the evaluation of each question in order to give concise and clear responses. Listen to the community feedback and find out what will work and why it works.

Self Promotion

It cannot be said more than ever – do not self promote your business on Quora. It is best to build rapport and relationships, subsequently building your own reputation. Your expertise will be noticed by those that you have helped with your answers. So, give knowledgeable and detailed answers to get the best promotional responses from your audience.

The Importance of Questions

On Quora, questions seem to carry more weight than answers do. Yes, there will be competition, but it appears to exist in the best questions. Therefore, it is safe to say that, for promotional purposes, the value on Quora is in the next best question. So, you should make sure that you ask interesting and intriguing questions so that you get the best feedback from the answers given. You have a great business advantage by also taking this route. Try using Quora today.

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