Title: Blink: The Power of Thinking Without Thinking Author: Malcolm Gladwell Publisher: Back Bay Books Media: Books Format: Paperback Language: English Page Count: 320 ISBN-10: 0316010669 ISBN-13: 9780316010665 Condition: New Price: Availability:In Stock. Ships within 24 hours. Sales Rank: #25,804 in Books Release Date: April 03, 2007
Product Description In his #1 bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. In BLINK, he revolutionizes the way we understand the world within. How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in BLINK. Drawing on cutting-edge neuroscience and psychology, examining case studies as diverse as speed dating, pop music, and the New Coke, Gladwell shows how the difference between good decision making and bad has nothing to do with how much information we can process quickly, but rather with the few particular details on which we focus. BLINK displays all of the brilliance that has made Malcolm Gladwell's journalism so popular and his books such perennial bestsellers as it reveals how all of us can become better decision makers--in our homes, our offices, and in everyday life.
"Blink" is Malcolm Gladwell's guide to thinking and better decision making. He outlines a variety of different real life situations and explains how Blink can make all the difference. As circumstances unravel, the author explores the steps and questions related to Blink and encourages one to think more carefully and understand when this decision making should come into play.
Following his theory, Gladwell introduces thinking as a process that takes place within the first two seconds of a meeting or event. He outlines brain research, relationship studies, and even logic puzzles to explore how thinking can happen as “thin-slicing” and how this becomes effective decision making. While the storyline is very narrative, it also brings a sense of motivation to the forefront. It inspires the reader to delve into one's own decision making process and realize that decisions and change can all happen in a blink.
Reviewer: PapaMedia About the Author, March 12, 2010
Reviewer: PapaMedia About the Author, March 12, 2010
If you like this item, you may also like the following: